I’ll do my fitting later
Leave your email address and we’ll send you a direct link to your fitting.
Country
Cart
Your cart is empty
A pillow made
to fit you.
Your body is unique. Your pillow should be too. The right pillow should support your head and neck in a way that matches your body and the way you sleep.
That’s YOUP, Your Own Unique Pillow. Tailored to your anatomy, sleep position and mattress to give you the right height, shape and support for the way you sleep.
Fitted in minutes. Made for you. Try it for 100 nights.
4.9 average rating
Could not load the 3D model. Check the GLB URL and try again.
A quick pillow fitting helps us determine the height, shape and support your body needs.
No app. No measuring tape. Just follow a few simple steps on your phone.
YOUR FITTING
Our easy to use fitting tool helps us to understand your anatomy and preferences.
YOUR MATCH
We determine the right height, shape and support for your body and sleep position.
YOUR PILLOW
We make your YOUP to match your individual fit.
SLEEP WELL
Better support. Better sleep. Better mornings.
No app download needed
25 years of helping people sleep better.
YOUP was created by Thijs van der Hilst, a physical therapist from the Netherlands with 25 years of experience in personalized pillow fitting.
After seeing the same problem again and again, people sleeping on pillows that simply did not fit their body, he developed a way to match each sleeper with the right pillow height, shape and support.
Today, that expertise has helped create more than 1,000,000 custom fit pillows for sleepers around the world.
25+
Years pillow fitting expertise
1M+
Custom fit pillows sold
100
nights to try your YOUP
Made for your body.
Because no two sleepers are alike.
Don't take our word for it. Take our clients:

"I've tried every recovery tool out there. YOUP is the only one that actually changed how I wake up. Zero neck tension, every single morning."
Mark V.
2 days ago
"As someone who operates 10+ hours a day, cervical alignment isn't optional. YOUP gave me measurably better sleep from night one."
Sophie L.
5 days ago
"My neck pain was gone after the first week. I've tried five pillows in two years. YOUP is the only one that actually matched how I sleep. One photo, a few questions, and it just works."
James R.
1 week ago
“Shipping was quick and setup was simple. The difference in my sleep quality was obvious from day one.”
Elena V.
March 2025
“I’ve tried memory foam, latex, everything. YOUP is the first pillow that actually matches how I sleep.”
Marcus T.
March 2025
“My partner and I have different builds—somehow it works for both of us. Huge win.”
Hannah L.
March 2025
“Less shoulder tension in the morning. I didn’t expect a pillow to matter this much.”
Chris P.
March 2025
"I've tried every recovery tool out there. YOUP is the only one that actually changed how I wake up. Zero neck tension, every single morning."
Mark V.
2 days ago
"As someone who operates 10+ hours a day, cervical alignment isn't optional. YOUP gave me measurably better sleep from night one."
Sophie L.
5 days ago
"My neck pain was gone after the first week. I've tried five pillows in two years. YOUP is the only one that actually matched how I sleep. One photo, a few questions, and it just works."
James R.
1 week ago
“Shipping was quick and setup was simple. The difference in my sleep quality was obvious from day one.”
Elena V.
March 2025
“I’ve tried memory foam, latex, everything. YOUP is the first pillow that actually matches how I sleep.”
Marcus T.
March 2025
“My partner and I have different builds—somehow it works for both of us. Huge win.”
Hannah L.
March 2025
“Less shoulder tension in the morning. I didn’t expect a pillow to matter this much.”
Chris P.
March 2025
"I've tried every recovery tool out there. YOUP is the only one that actually changed how I wake up. Zero neck tension, every single morning."
Mark V.
2 days ago
"As someone who operates 10+ hours a day, cervical alignment isn't optional. YOUP gave me measurably better sleep from night one."
Sophie L.
5 days ago
"My neck pain was gone after the first week. I've tried five pillows in two years. YOUP is the only one that actually matched how I sleep. One photo, a few questions, and it just works."
James R.
1 week ago
“Shipping was quick and setup was simple. The difference in my sleep quality was obvious from day one.”
Elena V.
March 2025
“I’ve tried memory foam, latex, everything. YOUP is the first pillow that actually matches how I sleep.”
Marcus T.
March 2025
“My partner and I have different builds—somehow it works for both of us. Huge win.”
Hannah L.
March 2025
“Less shoulder tension in the morning. I didn’t expect a pillow to matter this much.”
Chris P.
March 2025
"I've tried every recovery tool out there. YOUP is the only one that actually changed how I wake up. Zero neck tension, every single morning."
Mark V.
2 days ago
"As someone who operates 10+ hours a day, cervical alignment isn't optional. YOUP gave me measurably better sleep from night one."
Sophie L.
5 days ago
"My neck pain was gone after the first week. I've tried five pillows in two years. YOUP is the only one that actually matched how I sleep. One photo, a few questions, and it just works."
James R.
1 week ago
“Shipping was quick and setup was simple. The difference in my sleep quality was obvious from day one.”
Elena V.
March 2025
“I’ve tried memory foam, latex, everything. YOUP is the first pillow that actually matches how I sleep.”
Marcus T.
March 2025
“My partner and I have different builds—somehow it works for both of us. Huge win.”
Hannah L.
March 2025
“Less shoulder tension in the morning. I didn’t expect a pillow to matter this much.”
Chris P.
March 2025
Read all 2,487 reviews on Trustpilot

Use your phone to help us understand your anatomy and determine the right pillow fit for you.
Leave your email address and we’ll send you a direct link to your fitting.